A Different Approach... Timeliness
In the spirit of being efficient in the service that my company provides, I have been considering a new approach to the way we do things. As wedding photographers we are continually improving our post-processing, lighting, and photography techniques. We integrate the newest products into our packages. After all, a business needs to adapt and continuously provide the client with reasons to come back. Many photographers compete with one another on actual images produced, however, not too many realize that the quality of service they provide as a whole is just as important -- many have outdated business structures and inefficiencies in their work flow.
I've decided to promise clients something that all of us can appreciate: a little extra attention -- specifically, attention to timeliness.
The workflow I've developed provides attention not only to the pictures, but also the delivery process itself. Just as clients shouldn't have to be pressed into limited packages or to count hours and minutes, clients should have their pictures in hand as quickly as possible.
By that token, I now offer:
- proofs within forty-eight hours of the wedding event.
- finished album designs within two weeks of the wedding date.
- delivery of albums within ten days of client's final design approval.
- DVD of post-processed images within 3 weeks.
People hate waiting. It's time to give people what they want.
0 comments:
Post a Comment